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Architect-US

Game time!

You should have heard about the most important sports moment of the year in America: The Super Bowl. It’s inevitable!

This year, the game between the Los Angeles Rams and the New England Patriots took place in Atlanta at Mercedes-Benz Stadium, designed by HOK.

 

The preparation

When someone hosts The Super Bowl, every detail is important, from the food menu to the toothpick!

Everything should match and be according to the theme…everywhere you look, you see football balls, balls, and more balls! You have napkins, glasses, small flags, dishes sets, menu boards, etc.

The menu is assorted… burgers, hotdogs, chips, and dips are must have on the Super Bowl table.

Once the table is set, just gamble for the winner!

 

The Game 

The purpose of the game is to move the ball towards, and ultimately into, the opposition’s end zone.

This is achieved by either running with the ball until tackled or throwing the ball downfield to a team-mate.

Downs are the most fundamental, and confusing, part! The attacking team needs to move the ball forward in chunks of at least 10 yards. They have four chances, or downs, to gain those 10 yards.

While most scoring comes from near the defending team’s end zone, a touchdown can be scored from anywhere on the field, and on any down. This involves all 11 players to move the ball downfield.

Plays are called by the head coach or quarterback, who is the attacking lynchpin of any team. Defending teams also use set plays to stop their opponents’ forward movement.

The offensive team has 30 seconds to get the ball in play or kick a field goal.

Sounds complicated?

Watch this: https://www.youtube.com/watch?v=3t6hM5tRlfA

 

The Half Time

The half time is expected with enthusiasm and it’s one of the high moments of the evening. Indeed, this year, the arena was ready to move, responding with special excitement to “Swag Surfin,” “Crank That” “Laffy Taffy” and regional references. Maroon 5 were set to perform, with Travis Scott and Big Boi making guest appearances.

 

 

The advertisements’ craziness

Advertisers spent more than $5 million apiece for 30 seconds (paywall) on America’s largest advertising stage. For some, the commercials were a bigger draw than the game itself. It´s an opportunity for the brands to show off!

 

Margarida Cleto

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